If I had a dollar, pound or euro for each time I hear people complain about a customer, how they just don't understand this or that, I could probably have at least one free meal a week (even if it is only a sandwich). I recently came across this quote: “If you've told a child a thousand times and he still does not understand, then it is not the child who is the slow learner.” (Walter Barbee). It might as well say: “If you've told a prospective customer a thousand times and he still does not understand, then it is not the customer who is the slow learner.” It is not the customer's … [Read more...]
Peeing in your shoe
I am very happy to welcome a guest blogger to the Marketing Untangled blog. I have been meaning to do this for a while, but the fact is that active people that have something to say are also busy people so it has taken a little while to get going. Hopefully this is just the first of many fun, interesting and useful guest blogs. Today our blogger is Halla Kolbeinsdottir, account manager at Icelandic web design agency Hugsmiðjan. I had the pleasure of getting to know Halla in the autumn of 2012 when I worked with the agency on their marketing strategy. Since then they have been rocking … [Read more...]