Thoranna.is

Marketing Consultation and Planning on the Digital Spectrum

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25 Marketing Questions I Get All the Time and The Way to Get The Answers

Do you have questions about marketing? I’m sure you do - otherwise you probably would not be reading this. ;) I’ve been a marketing nerd since the turn of the century and I get a lot of questions. Some questions are unique. With others I get a lot of the same. What I’ve found interesting is that with so many of the questions I get, there is only one way to find the answer. I find myself saying the same things over and over and over again. It gets a bit frustrating - not just for me - but for the people that ask me. They get frustrated by always getting the same answer. The thing is, … [Read more...]

Do You Know Your Competition?

Knowing your competition is a crucial part of knowing your market and keeping your finger on the pulse. It is also crucial to be able to differentiate yourself, stand out and show people that you are the one to do business with. Take the quiz to find out how well you know your competition! … [Read more...]

Do You Know Your Target Groups?

Knowing your target groups - or your target audience - is crucial in marketing. It will enable you to focus your efforts, and make your marketing messages more effective. Take the quiz and find out how well you know your target groups! … [Read more...]

Let me introduce you to one of my gurus…

In the wast space of the internet, there are endless amounts of websites, blogs, so-called gurus and know-it-alls - hey, you could say I am one of them! :D     There is information and content everywhere and it is easy to get overwhelmed and try to take it all in - which can only end in disaster. Although my focus is on marketing strategy and branding, I want to have a very good idea of all aspects of marketing. This is no easy task. Throughout the years I have subscribed to hundreds of email lists, put hundreds if not thousands of blogs into my Feedly (or my Google Reader back in the day … [Read more...]

How to Get Noticed in the Holiday Marketing Noise!

There is always noise in the marketplace, but probably never as much as late November and through December. For many business owners, the run up to the holidays is a stark wake up call, when you can feel your marketing messages drowning in a sea of advertising and craziness. Here are 5 things to help you get noticed in the holiday marketing noise: … [Read more...]