Most of us don’t decide to live an empty life. Most of us do not want to do work that we are not interested in. Most of us don’t decide to go into business just because… Heck, those that have tried it know that you don’t go into business just for fun – it is a lot of work, unpaid for a long time and feels a bit like being back at university – you never really have any time off because you could always be doing something (and always feel like you should be doing something). You don’t go into business unless there is a fire in your belly. Unless it is what you really want to do. It’s a bit like acting. After three years at drama school and a few years in the “biz” I realised I simply did not want to be an actor – and believe me, that is not a business you’re in unless it is the only thing you can imagine doing!

I remember meeting with young and talented designers with a very exciting project. We discussed [Read more…]